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Group Digital Marketing Manager

Summary

We are searching for a highly creative digital marketing manager to lead our CEE marketing and customer acquisition team. In this position, you will be responsible for all aspects of our marketing operations. Your duties will be setting up and driving digital marketing strategy, being responsible for campaigns and budget management across all digital marketing channels, and playing a key role in growing a new customer base.

Responsibilities

  • Lead marketing campaigns from the idea stage through to their execution and implementation
  • Optimise online media acquisition to drive continuous growth of player base as well as maximising the return of investment
  • Analyse and report campaigns performance and provide regular reporting to the wider business
  • Coordinate with advertising and media experts to improve marketing results
  • Monitor competitor promotional activity and ensure that key learnings are shared across the business
  • Act as a digital marketing expert within the group, including sharing information and insight to help foster greater knowledge and understanding of the function across all members of the team
  • Cooperate with Customer Journey Optimisation Managers and country managers to ensure budget, targets and metrics set by the business

We Require

  • Proven working experience as a digital marketing/PPC/display manager
  • Experience with optimising and testing landing pages
  • Strong analytical and data-driven ​thinking
  • Excellent attention to detail with the ability to manage your time and tasks effectively
  • Passionate with innovative thinking and up-to-date with the latest trends and best practices in the digital marketing world
  • Excellent communication skills
  • Fluent English

We Offer

  • Annual bonus
  • Cafeteria plan and electronic meal vouchers
  • Discounts and promotions by our partners and Penta group companies (e.g. Dr Max Pharmacies: Gold Partner)
  • Flexible working hours and occasional home office
  • 5 weeks of vacation
  • An interesting and challenging job of a successful international group at the *Prague headquarters (informal international teams, communication in English daily)
  • No dress code
  • Various events for employees (sports and corporate events, internal competition for tickets for sports and social events etc.)
  • Brand new offices in the Churchill office complex
  • Our own café, relaxing zone, gym and great amenities around the office
Barbora Plchová

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Collection and processing of your personal data is conducted in accordance with the applicable data protection legislation, in particular the General Data Protection Regulation (GDPR).

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As part of any recruitment process, we collect and process your personal data in the manner and to the extent further specified in this Job Applicant Privacy Notice. The aim of this document is to provide you, in particular, with information regarding the scope and nature of such processing, the extent of your rights and the manner in which you can exercise them.

Collection and processing of your personal data is conducted in accordance with the applicable data protection legislation, in particular the General Data Protection Regulation (GDPR).

Our privacy you can find here.

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